Tiffany Masterson, the founder of buzzy skin-care brand Drunk Elephant, never wanted to be an entrepreneur. Drunk Elephant Virgin Marula Luxury Facial Oil. Editors handpick every product that we feature. Tiffany Masterson is a Houston, Texas native and a mother of four who always felt an intense need and desire to give her children the best of everything. For example, I use unrefined ingredients that skin-care brands don’t typically use because you can’t control the color or the scent; I don’t think there’s anything wrong with the natural scent of the products. The majority is owned by family. I brush my teeth, deal with my Invisalign, cleanse, and mix up Drunk Elephant TLC serum, marula oil, and F-Balm in the palm of my hands and slather it on. © 2020 Well+Good LLC. Tiffany Masterson Founder and Chief Creative Officer at Drunk Elephant, LLC Houston, Texas 500+ connections Our products work not only because of what's in them, but also because of what's not. I don’t try to hide that we’re still learning at Drunk Elephant, and as a result consumers really trust us. We’re transparent about the pH level of our products, transparent about the percentages of ingredients in our products, and we’re transparent when we make a mistake. Try This Md’s 5 Tips for Finding More Calm. Not for Tiffany Masterson, though. Need proof that the clean beauty revolution is under way? I’ve always felt like being in the middle of the action is the best way to maintain balance. Then I answer e-mails, which can go on for hours. 24 Hours in Self-Care with Juice Beauty's Founder, 24 Hours With Nécessaire's Randi Christiansen, Feeling Stressed? From that research, she developed a unique philosophy and collection of products. Also, we use a lot of marula oil and bamboo powder, which really drives up the price. I’ve been wearing Must de Cartier since eighth grade and still spray it on my clothes. She identified common ingredients she found unnecessary in skincare — dubbing them “The Suspicious Six” — and built a product line that … It’s those go-getters who can make us realize that we need them before we are even aware of the need! (Today, Masterson holds the office of chief creative officer.) Stay-at-home mum turned entrepreneur Tiffany Masterson created Drunk Elephant in 2012 after an endless search for products to keep her skin troubles in check. She launched Drunk Elephant in 2013, and the skincare line has reached almost cult status—with highly devoted skincare junkies singing its praises. HOUSTON, United States — Tiffany Masterson famously created Drunk Elephant from her Houston, Texas living room in 2012. I’m a little stuck in the ’50s and ’60s. The Drunk Elephant founder made headlines last year when she sold her company to Shiseido for a cool $845 million. ... Tiffany … Now I think of Drunk Elephant as an ingredient-elimination philosophy for a total skin reset. We may earn commission from the links on this page. Double-purpose packing. Drunk Elephant founder Tiffany Masterson tells us her favorite beauty products, self-care practices, and how she gets it all done in a day. We don’t care at all about smelling pretty; we leave out all forms of fragrance, including natural. Drunk Elephant is the creation of Tiffany Masterson, a Texas stay-at-home mom who got her start selling an imported soap to make extra money during the recession. Take it from Masterson, easy does it! He started cutting my hair in seventh grade and has worked on Drunk Elephant’s hair products. Drunk Elephant was officially introduced in 2014 on the premise that “a product is only as good as its worst ingredient”, creating a new category of skincare products that were obviously and clinically invented by Tiffany Masterson. Welcome to Beauty Around the Clock, Marie Claire's weekly peek into the daily lives of some of the most game-changing women in their industries. We are going global in early 2017, so there’s going to be a need in international markets, as well as more markets around Canada and US for sales and education. I’m a great cook, and that translates into product formulation. I look at nutrition trends and apply that to products. And no matter what your job is, remember to always set aside time to think about the big picture. I had been studying ingredients and their effect on our skin for a few years because I had been selling a little cleansing bar, which led to my curiosity and passion on the topic. It’s a very fun company to work for and we laugh and have a great time together, which I think is so important. I also drink a glass of celery juice for digestion and the immune system. I can shop on a plane and know that my groceries will be there at my doorstep, so my family can have nice meals while I’m away. It’s always a great haircut, and I might not have to go back for nine months. Drunk Elephant—which sold to Shiseido in 2019 for $845 million —was originally founded by Tiffany Masterson. I’m up at 6 a.m. I suspected there were a lot of people out there who shared my same sensitized skin. I have an infrared sauna at home. When Tiffany Masterson officially launched Drunk Elephant in 2013, she caught the beginning of the “clean” beauty wave, tapping into the modern customer’s interest in learning about the ingredients in their beauty products and understanding the … And fashion is very inspiring to me for packaging. And I wear my hair in a ponytail—it looks nice and neat and clean—which works with my curtain bangs. Drunk Elephant was born out of a passion to learn more about toxic and sensitizing ingredients, the effect they have … An Ode to the World's Best Haircut: The Mushroom, Unique Gifts for the Coffee Lover In Your Life, 'Cobble Hill' Is Our December Book Club Pick, 'The Undoing' Director on the Polarizing Finale, Nuun Active Hydration Electrolyte Enhanced Drink Tabs, Quality Of Life Labs Kinoko Platinum AHCC Immune Support, Nature Made Vitamin D3 Dietary Supplement Tablets, The Best PJs to Wear All Day (And Night, I Guess), This content is created and maintained by a third party, and imported onto this page to help users provide their email addresses. If my four kids don’t have to get to school, I’ll wake up closer to 7 or 8. “I don’t try to hide that we’re still learning at Drunk Elephant, and as a result consumers really trust us.”. I really agreed with the stance Drunk Elephant takes in regard to which ingredients they want and which they don’t. We never had to seek any angel investors or VC money, and we are a small partnership to this day. We have left out all of the irritants, allergens, fillers and dyes/colorants that typically get … We always love to see resumes, even if we aren’t hiring at that particular time. Hard coconut oil. What worked early on is what will continue to work and keep your brand authentic, innovative, and outstanding. Drunk Elephant is dedicated to providing skincare products that are backed by science and results-driven, but the brand takes "clean beauty" into account, too. I decided early on to never cut corners. “We don’t care at all about smelling pretty.”. CA Do Not Sell My Personal Information     Sitemap redirect. Drunk Elephant Skin Care is a line that is clinical in its effectiveness and low-hazard in its composition. "It's been a stressful year" might be the understatement of the century. I was kind of naive about it and didn’t have any idea how hard it would be—and that was a good thing! It has to be Instacart. After developing a personal interest in product formulation and the science behind skincare and clear skin, Masterson built the brand Drunk Elephant based on … Need proof that the clean beauty revolution is … I also take a swig of an Inner-Eco probiotic drink. As you grow, there are a lot of well-meaning cooks in the kitchen with lots of opinions, but you must remember how and why you got where you are. We all wear many hats and nobody is above the most menial task that needs to be done. This week she’s sitting down with Tiffany Masterson, founder of the clinical-meets-natural skin-care brand Drunk Elephant. I usually put my hair in a bun, and I don’t cleanse my skin. Also, we look at internal health and external skin health when we are formulating. Drunk Elephant officially … Marie Claire participates in various affiliate marketing programs, which means we may get paid commissions on editorially chosen products purchased through our links to retailer sites. The first thing I do is kiss my husband or take a sip of the coffee he’s put beside my head. Get it daily. founder of drunk elephant skincare In a ridiculously crowded world of skincare products and creators, Tiffany Masterson is a sweet, light-hearted ingredient fanatic. Drunk Elephant founder Tiffany Masterson says the sale to Shiseido will enable the skincare brand to launch new categories, possibly in new markets – … All I wanted in my life was to be a mom and a wife. Chris McMillan [Jennifer Aniston’s hairstylist] and I are childhood friends. by Kames Narayanan | April 27, 2020. For more stories like this, including celebrity news, beauty and fashion advice, savvy political commentary, and fascinating features, sign up for the Marie Claire newsletter. It relieves my stress and is good for getting toxins out. Silicones, essential oils, fragrance, dye, and chemical sunscreens were in everything I picked up. Luckily for us, Tiffany Masterson, founder of runaway hit skincare brand Drunk Elephant, didn’t stop at pretty packaging. We spoke to Tiffany … set aside time to think about the big picture. November 4, 2020 Back in 2012, Tiffany Masterson launched Drunk Elephant, a clean beauty skincare brand that combines results-oriented formulas with aesthetic packaging. My products are expensive and I want them to be worth it. Look no further than Drunk Elephant, a skin-care line with a whimsical name but a serious, scientific approach. A bite-size portion of exercise almost every day gets me moving. This week she’s sitting down with Tiffany Masterson, founder of the clinical-meets-natural skin-care brand Drunk Elephant. I only had to convince one person to join my team, and that was my first investment partner. Here's your answer. I cook with it too. Welcome to Fit for Business, a new column from Well+Good’s co-founder and publisher Alexia Brue. Lifesaver. It was just one day at a time, handling any arising financial situations as they came our way. Tiffany: It was really the fact that I look at skincare a little backwards that caused me to create Drunk Elephant, to begin with. But I actually think it helped that I didn’t have any pre-conceived ideas about starting a business because I didn’t overthink it. Read our Privacy Policy and Terms and Conditions. Has 2020 Been Stressing You Out? Tiffany Masterson on beauty and the thinking process behind Drunk Elephant Tiffany Masterson is no ordinary beauty entrepreneur. Tiffany Masterson at the Drunk Elephant House Of Drunk pop-up in June 2019 in New York City. “When I created Drunk Elephant, I isolated the most effective ingredients that directly benefit the health of the skin.